Ubisoft: Igor Manceau becomes new Chief Creative Officer

Ubisoft announced that Igor Manceau, a Creative Creative Director with more than 20 years of experience in the company, is appointed Chief Creative Officer.

Manceau will be at the CEO and co-founder of Ubisoft, Yves Guillemot, reports and member of the Ubisoft Executive Committee. As Chief Creative Officer (CCO) of the company, Manceau will be responsible for defining and promoting the creative vision of Ubisoft.

Manceau will work closely with the parties in all studios of the company to involve various perspectives and sensitivities that nourish the creative spirit of the group.

Photo via ubisoft

In addition to Ubisoft's creative teams, Manceau will work closely with Virginie Haas, Chief Studios Operating Officer, Sandrine Caloiaro, Chief Portfolio Officer, and its respective groups to extend Ubisoft's own franchises organically and identify opportunities to develop new titles that develop new titles in new or emerging game genres are successful.

Manceau came to Ubisoft in 1998 and belonged to the business marketing team. In 2003, he became Director of Editorial Marketing in the studio in Montreal, where he worked on positioning and creative marketing for several of the largest Ubisoft franchises, including Far Cry, Rainbow Six and Splinter Cell. In 2006, he founded and led a team that was built with the conception of casual games, and was then responsible for many titles as a creative consultant.

It's a real honor for me to conduct and support the passionate and incredibly talented group of people responsible for the creative management of Ubisoft's playing, says Manceau. We have some of the best creative heads in the industry at Ubisoft, and I'm looking forward to working with them to increase the focus of our games on innovation, quality and differentiation, so we continue to provide unforgettable, entertaining and enriching experiences for our players

The selection committee for the CCO position, the Guillemot and a recruitment consultant, made MANCEAU's track record in the direction of creative projects for various types of play and its ability to develop concepts that address social players and new target groups, and its perfect team guidance and cooperation as Qualities that will help him to success in this position.

Igor is one of the most experienced, innovative and most respected creative directors at Ubisoft and in the video game industry, says Guillemot. He has a deep understanding of the motivations of the players, a pronounced sense for the development of new markets and an exemplary leadership style. I am confident that Igor will work closely with our large pool of talented creative directors and editorial conductors to align and motivate our teams to a common vision that strengthens and expands the range of ubisoft's gaming portfolio, and help us to inspire existing players and New players to address.